Lubella is a Polish producer of pasta, breakfast cereals, cereal snacks, flours and groats.
Brand Design task:
Refreshing the image of Lubella cornflakes.
The objective of the client was to position Lubella cereals as an excellent breakfast product. To achieve this, we decided to find a suggestive leitmotif. We opted for an alarm clock that immediately brings to mind the morning and the start of a new day. The clock icon has been given a prominent place on cereals packaging.
In addition, we have modernised the entire layout of the packaging, and specifically the Corn Flakes logo. The changes were aimed at attracting the younger generation of breakfast cereal consumers.
Lubella | Design of Corn Flakes packaging